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AMSRS RESEARCH COMPANY DIRECTORY

First Point Research & Consulting Back to Search Results

Company Details

Established 2006

PO Box 811
Camberwell South VIC, 3124 Australia

Phone: Website: www.firstpointconsulting.com.au
Contact: Jane Briggs
Email: jane@firstpointconsulting.com.au

Membership & Certifications

General Information

First Point Research and Consulting is a small research organisation based in Melbourne and established by Jane Briggs in 2006.  Jane personally manages all projects conducted by First Point Research & Consulting and offers her clients the advantages of over 20 years experience in the marketing and research industries without the overheads usually associated with large research companies.  

Jane utilises both qualitative and quantitative methodologies to assist her clients to tackle marketing and social change opportunities.  Projects are addressed from the perspective of the marketer, who requires essential, practical and useable insights to develop effective strategies.

Jane has a Bachelor of Business with a major in Marketing from the University of Technology, Sydney and is a member of the AMSRS.

AMSRS Members Jane Briggs

Research Fields:
  • Advertising
  • Automotive
  • Tourism & hospitality
  • Building & Construction
  • Food and drink
  • Retail (excluding food & drink)
  • Social/opinion research
  • FMCG
  • Health
  • Gaming
Research Methods:
  • Analysis and interpretation
  • Market segmentation
  • Children's research
  • Consultancy
  • Corporate image / Corporate reputation
  • Customer satisfaction & loyalty studies
  • Employee/staff surveys
  • Face to face interviewing
  • Group/in depth analysis and interpretation
  • Group/in depth moderation
  • Web surveys

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