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AMSRS RESEARCH COMPANY DIRECTORY

Zenith Strategy Associates Back to Search Results

Company Details

Established 2012

Lvl 2, 175 Macquarie Street Sydney NSW, 2000 Australia

Phone: Website: www.zenithstrategy.com/pages/research.html
Contact: Andrew Hone
Email: research@zenithstrategy.com

Membership & Certifications

General Information

Overview

We are a boutique market research and strategy advisory consultancy based in Sydney. We offer coverage across ANZ and internationally. Our team are ex-top tier strategy consultants, who specialise in the design and execution of market research programs to inform business strategy.

With our background in corporate and business strategy, we have the experience to partner with you to design a research program that will yield the necessary insights to inform your commercial strategy.

We provide:

  • Commercially-focused research solutions that deliver clear strategic insights
  • Experienced program directors with deep expertise in market research and corporate strategy
  • Clear and engaging strategy workshops to explore the strategic implications of the research
  • Research methodologies based on a broad range of quantitative and qualitative techniques tailored to your specific requirements

Services

Our research services provide the fundamental insights into markets, competitors and customers to inform commercial strategy.

Our services include:

  • Market sizing, segmentation and share analysis
  • Analysis of key industry trends and growth outlook
  • Customer research, including customer profiling, segmentation, and NPS analysis
  • Competitor landscape analysis
  • Company positioning and drivers of differentiation
  • M&A transaction research support services

AMSRS Members Andrew Hone

Key Personnel

  • Andrew Hone
  • Stefanie Pieper

Research Fields:
  • Automotive
  • Agricultural
  • Communication & Information Technology
  • Finance & insurance services
  • International markets
  • Media
  • Medical
  • Tourism & hospitality
  • Building & Construction
  • Distribution
  • Food and drink
  • Manufacturing
  • Retail (excluding food & drink)
  • Telecommunications
  • FMCG
  • Health
  • Other utilities
  • Pharmaceutical
  • Gaming
  • Infrastructure
  • Wholesale/retail
Research Methods:
  • Analysis and interpretation
  • Market modelling / sales forecasting
  • Business to business research
  • Market segmentation
  • Multivariate analysis
  • Choice modelling
  • Mystery shopping
  • Consultancy
  • Packaging research
  • Customer satisfaction & loyalty studies
  • Data processing
  • Perceptual mapping
  • Desk research/market analysis
  • Pricing/promotions research
  • Employee/staff surveys
  • Product testing/new product development
  • Program evaluation
  • Face to face interviewing
  • Feasibility studies
  • Group/in depth analysis and interpretation
  • Group/in depth moderation
  • Telephone interviewing
  • Online interviewing
  • Web surveys

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