Menu
Menu
Tel: +61 2 95663100 | Contact

AMSRS RESEARCH COMPANY DIRECTORY

IRIS Research Back to Search Results

Company Details

Established 1980

Office A, Wing C, Level 1, iC Central, Innovation Campus Squires Way
North Wollongong NSW, 2500 Australia

Phone: +61 02 4285 4446
Fax: 4285 4448
Website: www.iris.org.au
Contact: Peter Watts, Chief Executive
Email: peter_watts@iris.org.au

Membership & Certifications

General Information

IRIS Research is on a mission not just to deliver good research, but great business intelligence for our customers.

 

Our small team of research professionals and management consultants work tirelessly together to co-create quality research experiences with our customers. Our work consistently exceeds their expectations, which is why so many are becoming repeat customers.

 

Our new research team has specialists in consumer behaviour, brand tracking, consumer segmentation and trade-off research. Our research assignments are carefully managed from design, data collection, analysis and reporting – tailored to the job.

 

And as Australia’s regional economies grow in importance, it’s good to know that as a regional business, IRIS Research resonates with and understands these communities.

 

IRIS Research - a full service social market researcher with 35 years’ experience delivering great  quantitative and qualitative research solutions for Australian government, business, and community sectors. Try us:

Capabilities

Specialisations

Markets

  • Online quantitative research
  • Community usage & attitudes
  • Local government
  • CATI, CAPI, Mall Intercepts
  • Consumer behaviour & segmentation
  • Brand Tracking
  • Trade-off research
  • State government agencies
  • Focus groups
  • Staff opinion polling
  • Federal government agencies
  • In-depth interviewing
  • Public opinion polling
  • Aged care
  • Workshop facilitation
 
  • Health & community services
  • Data mining
  • Advertising tracking
  • Education: pre-school to tertiary
  • Statistical / multivariate analysis & modelling
  • Market segmentation
  • Finance & Insurance
  • Household interviewing
  • Business to business
  • Property & business services
  • Mystery shopper
  • Service & program evaluation
  • Cultural & recreational services
  • Management consulting

 

  • Retail
 

 

  • Regional Australia

AMSRS Members Nicholas Beale

Key Personnel

Dr Hande Akman (B.Sc. (Statistics), MBR (Research), PhD Marketing) (Over 20 years experience in social and market research both in quantitative and qualitative methodologies)

Peter Watts (B.A, M.SocSci (Asian Politics), Grad Dip Management) (Over 25 years in business management and market analysis)

Geoff Besnard (B Math) (Over 20 years experience in market research product programming and systems design)

Nicholas Beale (B Comm. (Finance/Quantitative Analysis of Economics))

Research Fields:
  • Advertising
  • Agricultural
  • Communication & Information Technology
  • Finance & insurance services
  • Media
  • Tourism & hospitality
  • Manufacturing
  • Retail (excluding food & drink)
  • Social/opinion research
  • Telecommunications
  • FMCG
  • Health
  • Wholesale/retail
Research Methods:
  • Analysis and interpretation
  • Mail surveys
  • Brand health
  • Business to business research
  • Market segmentation
  • Children's research
  • Multivariate analysis
  • Choice modelling
  • Mystery shopping
  • Consultancy
  • Non English speaking background
  • Continuous tracking
  • Omnibus surveys
  • Corporate image / Corporate reputation
  • Customer satisfaction & loyalty studies
  • Panel
  • Data processing
  • Perceptual mapping
  • Desk research/market analysis
  • Pricing/promotions research
  • Employee/staff surveys
  • Product testing/new product development
  • Experimental design
  • Program evaluation
  • Face to face interviewing
  • Readership surveys
  • Feasibility studies
  • Group room facilities
  • Service quality studies
  • Group/in depth analysis and interpretation
  • Software provision
  • Group/in depth moderation
  • Syndicated studies
  • Group/in depth recruitment
  • Telephone interviewing
  • Internet usage studies
  • TV & radio audience measurement
  • Online interviewing
  • Web surveys

Contact this member