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About QPMR

QPMR: The professional benchmark

QPMR shows that you are a professional market and social researcher recognised by your peers for your extensive experience and formal qualifications. It also means that you have made a commitment to ongoing professional development to maintain your competitive advantage.

QPMR: Recognition for experienced researchers

  • defines the core knowledge and experience required by professionals who conduct or manage market research
  • provides recognition of both formal education and successful application of your market and/or social research knowledge and skills in a business environment
  • demonstrates that you are a professional market and/or social researcher - recognised by your peers for your experience and qualifications
  • provides greater assurance to research users that their research advisor has the knowledge, skills and experience necessary to provide comprehensive quality advice on any aspect of market and social research that will lead to real solutions.

Becoming a QPMR

  • QPMR is only available to full members of the AMSRS who are market and social researchers with 3 years experience, with at least 2 years of those practising in Australia, and a university degree (10 years industry experience is required if a member does not hold a degree).
  • Members are required to successfully pass the QPMR examination (which is in 2 parts) in order to attain accreditation.
  • QPMR accreditation is renewed annually and requires members to submit a professional development diary outlining their processional development activities over the previous 12 months.
  • QPMR Members must attend one AMSRS webinar or seminar on ethics and/or industry standards and/or legislative regulations per year, in order to maintain QPMR accreditation.

QPMR Process

  • The first step is to become an AMSRS member.
  • Once membership is approved, and the QPMR criteria as above are met, you are required to complete and submit a QPMR exam application form (Self Assessment Questionnaire). If you are eligible for a QPMR exam exemption (click here for exemption information) you still need to complete this form.
  • Once your application to sit the exam has been approved you then take the QPMR exam (which is in two parts: part 1:Theoretical, and part 2: Practical)
  • On successfully passing the QPMR exams you gain QPMR accreditation.
  • Once a QPMR accredited member you are required to submit a yearly report on your professional development activities and pay a renewal fee.

For further information about QPMR please contact the QPMR Manager on 02 9566 3100 or at