PO Box 248
BELROSE NSW 2085 Australia

Phone: 02 9401 9932
Contact: Barbara Jones
Email: barbarajones@ccinsights.com

General Information
Established in 1997, CCI is a market research (qualitative and quantitative), strategic marketing and training consultancy. We deliver solutions that are insightful, relevant and actionable - based on creative thinking, thorough analysis, and intelligent interpretation.
Barbara has over 25 years experience in Australia, South Africa & Singapore, including senior strategy planning roles with Lintas & Ogilvy and Mather, & senior research roles with Millward Brown & Impact Information.
Experience:

• Financial services; B2B; professional services; FMCG; Pharmaceutical
• Traditional & online technologies (qual and quant). QUALinsights established 2007 to specialise in online qualitative
• International projects
• Positioning/ brand/ advertising/ communication/ market development; customer satisfaction; segmentation; strategic business development

Qualifications:

• BComm (Marketing; Economics; Accounting); Diploma in Marketing Management (IMM)
• MBA
• AMSRS full member; QPMR accredited; Independent Researcher Group (IRG) Chairperson
• NLP Practitioner; NLP Master

Barbara's approach is pragmatic and professional and when she is not researching she is lecturing in advertising and research at UTS or sailing on Sydney Harbour.